Less Than Famous (PrePaid) Faces

Do you ever wonder about the more serious faces behind celebrity-backed prepaid cards? I do.

And, while I won’t put The Approved Card or The RushCard in the same category as The Young Money Card, it’s safe to say there is a lot of experience behind those flashy pieces of plastic.

It’s important — at least this is what analysts tell me — to make sure you don’t compare these cards just on their fees alone. Each is marketed to a different customer segment — placed in different stores, and available through different channels.

I’ll place my @AmerBanker story, here, when it’s posted.


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